In 2022, around 16 percent of the global spending made on market research was directed to CRM systems (customer satisfaction) surveys. In the same year, a further 12.4 percent of this spending was absorbed by user experience survey services.
Global distribution of the spending in market research services by method of survey in 2022
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- Online research as a share of global market research spend 2009-2019
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Statistics
- Online research as a share of global market research spend 2009-2019
- Westat's market research revenue worldwide 2010-2019
- Fastest growing market research markets in Europe 2022
- Market research markets sales growth APAC 2020, by country or region
- Market research spend by financial services companies U.S. 2013-2019
- Market research revenue in Japan 2014-2023
- Market research revenue in China 2012-2023
- Earnings before interest and tax of GfK Group worldwide 2007-2016
- Market research companies leading client sectors in Canada 2022
- Market research revenue worldwide by client sector 2022
- Factors which increase willingness to work with market research 2015
- Factors which decrease willingness to work with market research 2015
- Turnover of advertising and market research sector in Croatia 2013-2022
- Turnover of advertising and market research sector in the UK 2009-2018
- Number of employees working in the R&D sector in Romania 2017-2021
- Industry revenue of “market research and public opinion polling“ in South Africa 2011-2023
- Industry revenue of “marketing research and public opinion polling“ in Ohio 2012-2024
ESOMAR. (September 8, 2023). Global distribution of the spending in market research services by method of survey in 2022 [Graph]. In Statista. Retrieved May 13, 2024, from https://www.statista.com/statistics/452234/global-spending-on-market-research-by-type-of-survey/
ESOMAR. "Global distribution of the spending in market research services by method of survey in 2022." Chart. September 8, 2023. Statista. Accessed May 13, 2024. https://www.statista.com/statistics/452234/global-spending-on-market-research-by-type-of-survey/
ESOMAR. (2023). Global distribution of the spending in market research services by method of survey in 2022. Statista. Statista Inc.. Accessed: May 13, 2024. https://www.statista.com/statistics/452234/global-spending-on-market-research-by-type-of-survey/
ESOMAR. "Global Distribution of The Spending in Market Research Services by Method of Survey in 2022." Statista, Statista Inc., 8 Sep 2023, https://www.statista.com/statistics/452234/global-spending-on-market-research-by-type-of-survey/
ESOMAR, Global distribution of the spending in market research services by method of survey in 2022 Statista, https://www.statista.com/statistics/452234/global-spending-on-market-research-by-type-of-survey/ (last visited May 13, 2024)
Global distribution of the spending in market research services by method of survey in 2022 [Graph], ESOMAR, September 8, 2023. [Online]. Available: https://www.statista.com/statistics/452234/global-spending-on-market-research-by-type-of-survey/