In the fiscal year 2023, advertising accounted for 0.5 percent of Walmart's total revenue worldwide. The share increased compared to 2021 and 2022, as Walmart is working on improving both its digital and in-store retail media services offer.
Share of advertising in revenue generated by Walmart worldwide from 2021 to 2023
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Competitors
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Statista. (February 20, 2024). Share of advertising in revenue generated by Walmart worldwide from 2021 to 2023 [Graph]. In Statista. Retrieved May 28, 2024, from https://www.statista.com/statistics/1462210/walmart-advertising-revenue-share/
Statista. "Share of advertising in revenue generated by Walmart worldwide from 2021 to 2023." Chart. February 20, 2024. Statista. Accessed May 28, 2024. https://www.statista.com/statistics/1462210/walmart-advertising-revenue-share/
Statista. (2024). Share of advertising in revenue generated by Walmart worldwide from 2021 to 2023. Statista. Statista Inc.. Accessed: May 28, 2024. https://www.statista.com/statistics/1462210/walmart-advertising-revenue-share/
Statista. "Share of Advertising in Revenue Generated by Walmart Worldwide from 2021 to 2023." Statista, Statista Inc., 20 Feb 2024, https://www.statista.com/statistics/1462210/walmart-advertising-revenue-share/
Statista, Share of advertising in revenue generated by Walmart worldwide from 2021 to 2023 Statista, https://www.statista.com/statistics/1462210/walmart-advertising-revenue-share/ (last visited May 28, 2024)
Share of advertising in revenue generated by Walmart worldwide from 2021 to 2023 [Graph], Statista, February 20, 2024. [Online]. Available: https://www.statista.com/statistics/1462210/walmart-advertising-revenue-share/