Apparel shopping behavior in Europe

Statistics report on apparel shopping behavior in Europe

Apparel shopping behavior in Europe

This report has been compiled to provide statistical information about the shopping behavior of consumers in Europe when buying apparel. The first chapter provides an overview of the apparel market. Chapters two and three focus on consumer spending and shopping behavior. The final chapter looks at attitudes towards sustainability, one of the key trends in the apparel market.

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Table of contents

Overview

5
  • Premium Forecast Revenue of the apparel market worldwide by country 2023
  • Basic Statistic Leading clothing companies by market capitalization worldwide as of December 2023
  • Premium Forecast Per-capita volume sales in the apparel market worldwide by country in 2023
  • Premium Forecast European apparel market revenue by gender 2018-2028
  • Premium Statistic Leading European apparel and accessories retailers 2021, based on global sales

Spending

7
  • Premium Forecast Total consumer spending on clothing and footwear in Europe 2014-2029
  • Basic Statistic Consumer spending on clothing in the European Union 2008-2021
  • Premium Statistic European consumers who bought fashion from a lower-priced retailer 2023, by category
  • Premium Statistic European consumers buying fewer fashion products to save money 2023, by category
  • Premium Statistic European consumers who bought fashion from a lower-priced brand 2023, by category
  • Premium Statistic European consumers who bought fashion from a store brand 2023, by category
  • Premium Statistic European consumers with an intention to splurge on fashion 2023, by category

Shopping behavior

6
  • Premium Forecast Average volume of apparel consumed per capita in Europe 2018 to 2028
  • Premium Forecast Consumers who bought shoes in-store from 2022 to 2023 in Europe, by country
  • Premium Forecast Consumers who bought clothing in-store from 2022 to 2023 in Europe, by country
  • Premium Forecast Fashion sales revenue share in selected European countries 2023, by channel
  • Premium Statistic How long consumers keep clothing items in selected European countries in 2023
  • Premium Statistic Fashion items with highest online return rates in Europe 2022

Sustainability

9
  • Premium Statistic Importance of sustainable fashion to consumers in selected European countries in 2023
  • Premium Statistic Criteria consumers consider define sustainable fashion in European countries in 2023
  • Premium Statistic Consumers' criteria for environmental protection in apparel manufacture Europe 2023
  • Premium Statistic Consumers' sustainable apparel budget in select European countries in 2022
  • Premium Statistic Consumers who think sustainable brands are more reputable in Europe in 2023
  • Premium Statistic Consumers who purchased sustainable apparel in select European countries in 2022
  • Premium Statistic Consumers buying less fashion to be sustainable in select European countries in 2023
  • Premium Statistic Motivation for buying second-hand clothing in selected European countries in 2023
  • Premium Statistic Factors preventing sustainable clothing purchases in European countries in 2023
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FURTHER REPORTS

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