According to a survey conducted in 2022, around 59 percent of the surveyed e-commerce enterprises in Vietnam confirmed that they advertised on social networks such as Facebook. Approximately 16 percent of respondents claimed they had not used any advertisement.
Share of enterprises which advertised on website and mobile apps in Vietnam in 2022, by advertising channel
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Vietnam E-commerce Association. (April 18, 2023). Share of enterprises which advertised on website and mobile apps in Vietnam in 2022, by advertising channel [Graph]. In Statista. Retrieved May 19, 2024, from https://www.statista.com/statistics/1395019/vietnam-types-of-advertisement-on-website-and-mobile-apps/
Vietnam E-commerce Association. "Share of enterprises which advertised on website and mobile apps in Vietnam in 2022, by advertising channel." Chart. April 18, 2023. Statista. Accessed May 19, 2024. https://www.statista.com/statistics/1395019/vietnam-types-of-advertisement-on-website-and-mobile-apps/
Vietnam E-commerce Association. (2023). Share of enterprises which advertised on website and mobile apps in Vietnam in 2022, by advertising channel. Statista. Statista Inc.. Accessed: May 19, 2024. https://www.statista.com/statistics/1395019/vietnam-types-of-advertisement-on-website-and-mobile-apps/
Vietnam E-commerce Association. "Share of Enterprises Which Advertised on Website and Mobile Apps in Vietnam in 2022, by Advertising Channel." Statista, Statista Inc., 18 Apr 2023, https://www.statista.com/statistics/1395019/vietnam-types-of-advertisement-on-website-and-mobile-apps/
Vietnam E-commerce Association, Share of enterprises which advertised on website and mobile apps in Vietnam in 2022, by advertising channel Statista, https://www.statista.com/statistics/1395019/vietnam-types-of-advertisement-on-website-and-mobile-apps/ (last visited May 19, 2024)
Share of enterprises which advertised on website and mobile apps in Vietnam in 2022, by advertising channel [Graph], Vietnam E-commerce Association, April 18, 2023. [Online]. Available: https://www.statista.com/statistics/1395019/vietnam-types-of-advertisement-on-website-and-mobile-apps/