Value of holiday season retail sales in the US 2014-2023, by channel
The value of online retail sales made during the holiday season in the United States is expected to increase to 263 billion U.S. dollars in 2023. According to Statista estimates, the value of store-based sales are predicted to be around 644 billion U.S. dollars. Almost one-third of all retail sales during the holiday season is expected to be through online sales in the United States in 2023.