As of 2020, social media was the most popular promotional tool among surveyed independent breweries in the United Kingdom (UK). Promotional activities at local beer festivals was the second-most chosen channel by polled breweries that year.
Leading promotional channels of society of independent breweries (SIBA) breweries in the United Kingdom (UK) in 2020
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Society of Independent Brewers. (March 13, 2020). Leading promotional channels of society of independent breweries (SIBA) breweries in the United Kingdom (UK) in 2020 [Graph]. In Statista. Retrieved June 03, 2024, from https://www.statista.com/statistics/1119626/promotional-channels-of-independent-breweries-in-the-united-kingdom/
Society of Independent Brewers. "Leading promotional channels of society of independent breweries (SIBA) breweries in the United Kingdom (UK) in 2020." Chart. March 13, 2020. Statista. Accessed June 03, 2024. https://www.statista.com/statistics/1119626/promotional-channels-of-independent-breweries-in-the-united-kingdom/
Society of Independent Brewers. (2020). Leading promotional channels of society of independent breweries (SIBA) breweries in the United Kingdom (UK) in 2020. Statista. Statista Inc.. Accessed: June 03, 2024. https://www.statista.com/statistics/1119626/promotional-channels-of-independent-breweries-in-the-united-kingdom/
Society of Independent Brewers. "Leading Promotional Channels of Society of Independent Breweries (Siba) Breweries in The United Kingdom (Uk) in 2020." Statista, Statista Inc., 13 Mar 2020, https://www.statista.com/statistics/1119626/promotional-channels-of-independent-breweries-in-the-united-kingdom/
Society of Independent Brewers, Leading promotional channels of society of independent breweries (SIBA) breweries in the United Kingdom (UK) in 2020 Statista, https://www.statista.com/statistics/1119626/promotional-channels-of-independent-breweries-in-the-united-kingdom/ (last visited June 03, 2024)
Leading promotional channels of society of independent breweries (SIBA) breweries in the United Kingdom (UK) in 2020 [Graph], Society of Independent Brewers, March 13, 2020. [Online]. Available: https://www.statista.com/statistics/1119626/promotional-channels-of-independent-breweries-in-the-united-kingdom/