According to a survey conducted in July 2019, about 4.4 percent of people aged 20 to 29 years old were using clothing subscriptions apps in Japan, with a further 15 percent being interested in using such a service. While similar growth potential was visible among people in their 30s, interest in clothing subscription apps was lower among the older generations.
Attitude towards clothing subscription apps in Japan as of July 2019, by age group
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MM Research Institute. (September 18, 2019). Attitude towards clothing subscription apps in Japan as of July 2019, by age group [Graph]. In Statista. Retrieved May 15, 2024, from https://www.statista.com/statistics/1087049/japan-attitude-clothing-subscription-apps-by-age-group/
MM Research Institute. "Attitude towards clothing subscription apps in Japan as of July 2019, by age group." Chart. September 18, 2019. Statista. Accessed May 15, 2024. https://www.statista.com/statistics/1087049/japan-attitude-clothing-subscription-apps-by-age-group/
MM Research Institute. (2019). Attitude towards clothing subscription apps in Japan as of July 2019, by age group. Statista. Statista Inc.. Accessed: May 15, 2024. https://www.statista.com/statistics/1087049/japan-attitude-clothing-subscription-apps-by-age-group/
MM Research Institute. "Attitude towards Clothing Subscription Apps in Japan as of July 2019, by Age Group." Statista, Statista Inc., 18 Sep 2019, https://www.statista.com/statistics/1087049/japan-attitude-clothing-subscription-apps-by-age-group/
MM Research Institute, Attitude towards clothing subscription apps in Japan as of July 2019, by age group Statista, https://www.statista.com/statistics/1087049/japan-attitude-clothing-subscription-apps-by-age-group/ (last visited May 15, 2024)
Attitude towards clothing subscription apps in Japan as of July 2019, by age group [Graph], MM Research Institute, September 18, 2019. [Online]. Available: https://www.statista.com/statistics/1087049/japan-attitude-clothing-subscription-apps-by-age-group/